At the outset of legalization, media outlets persistently sought news from cannabis companies. Now, the burgeoning industry offers plenty of sources with interesting content that easily can fill the pages of magazines. Industry members find landing stories, feature articles, or even a product mention increasingly challenging. Companies now need to be media-savvy and, most of all, be honest with themselves. Is the story you want to share really newsworthy? Learn more about how and when to leverage your company’s news so journalists take notice by reading Judy’s latest article in MG Magazine.

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